This project was personal in nature. The idea originated from my own diagnosis as ADHD. Once I was diagnosed, I was given something to call it, but no idea what ADHD was, or how to manage it. Online clinical definition and pages were often lists of symptoms without nuance or an explanation of the experience of the condition. Combined with this, is a poor general understanding of the issue, and subsequent stigma for sufferers who cannot perform as effectively in some areas as others.
At some point, I discovered a video lecture on Youtube, by a clinical psychologist, who specialises in ADHD, Dr. Thomas E. Brown. His dissemination of the life impacts of ADHD, clarified things for me, in a totally new way. The comments were filled with similar views, with dozens of ADHD individuals, expressing their gratitude.